How can you better understand your users and get insights in their individual contexts of use? Which tool is needed to adapt traditional UX and usability tests to the changing product landscape?
Our brand new tool testaffairs is a decentralized and highly scalable UX research service solution for design professionals, product managers and users.
testaffairs helps you to better understand your users by offering empathic insights into behaviors and emotions in the actual moment of experience especially in inaccessible contexts: The user himself, either expert or amateur, evaluates the product with an app on his smartphone.
The streamlined UX research tool reduces evaluation complexity and unifies generative as well as evaluative user experience methods in one single app with a wide range of users from all over the world.
Its seamless integration in the whole product development process and its suitability for any kind of product or service provides vivid reporting through authentic user statements and journeys, as well as automatized, pre-structured findings and direct mapping of contexts – in real-time.